Thousands of American women arrive in menopause every day.
aging
Two California women are mischief Procter and Gamble, arguing that it “exploits middle life women, selling junk menopausal tests”.
Procter and Gamble Stand Index is a test based on urine similar to a pregnancy test stick and sold with ClearBlue brand for $ 30 In mainstream retailers like CVS. The device, which claims Procter and Gamble are the first of its kind, was the first liberated In August 2023 and can tell women what “stage” of menopause are on the basis of a sample of urine looking ovulation stimulation hormone (FSH) levels, which usually increase with age.
But the lawsuit, filed by the Federal Court in Auckland last week, claims that “FSH levels cannot indicate a stage of menopause as ClearBlue claims”, making the test of “useless”. Medical professionals who spoke Tower Said there is only one definitive way to determine if someone is menopause – a Complete 12 months Without experiencing a menstrual period.
Procter and Gamble did not answer Forbes Repeated applications for comments. Also, the company has not yet officially responded to court in lawsuit.
In the years leading to menopause, FSH levels are very variable to serve as useful indicators.
“[Women] I don’t need [a home test] – not the golden way, ” Dr. Pauline Makisaid Professor of Psychiatry, Psychology and Obstetrics and Gynecology at the University of Illinois in Chicago, he said Tower.
Still, many companies are trying to redeem the explosion in women’s health and menopause especially. The purchase of menopausal -related products reached $ 18 billion in 2024 and is ready to hit $ 27 billion by 2030, according to a report liberated Last month by the KPMG accounting company and non -profit law on women’s health.
Procter and Gamble, a giant in the world of personal care and hygiene products (market ceiling: $ 393 billion), also sells similar and unauthorized products such as pregnancy and ovulation tests named Clearblue.
“[P&G sells] Other pregnancy -related products, so we believe women have come to trust this brand and are cheated on the market of a product that does nothing, “said Shana Khader, one of the plaintiffs’ lawyers Toweradding that the device was a “trick”.
“It is particularly intense as women’s health product to deceive what it can and cannot do and could prevent women from getting proper treatment. If one experiences menopause symptoms, it should not take it in their hands, they should to request advice from medical professionals. “
Monitoring of the court He was the first to identify the treatment.