Imagine if you could click your fingers and go viral. If, whatever your business, you could find a way to create social media content that would enlighten, entertain and compel your audience to share it. Resonating with a few led to resonating with thousands, each eager to spread the word about what you’re doing.
Viral marketers will tell you there is a formula for online success. That the secret is in the hook. That they just know when something has global potential. Without hiring a viral marketer, see if you can configure ChatGPT to give you ideas. With the right prompts, you can unlock ideas at scale. Here are seven to try today, for ideas and inspiration that might just take your brand to the next level.
How to use ChatGPT to go viral on social media
Understand your target audience
Going viral requires deep resonance and creating something that is highly shareable. Delivering value to the point that someone is glued to the screen or telling someone else is how you guarantee your content will go viral. To get to know your audience inside out, discover their preferences and interests with ChatGPT. Describe them using all the details you know and let the conversation suggest what might hit home.
“I want to create viral content on social media and for that I need to really understand my target audience. My audience consists mainly of [describe your target audience in detail, including demographics, interests, online behavior, preferences, etc.]. Based on this description, can you suggest content topics or ideas that will resonate deeply with them? I’m looking for suggestions that are likely to be highly engaging and shareable. The goal is to align content closely with their preferences and interests to maximize the potential for virality.”
Find trending topics
What’s happening right now and how can you leverage it to benefit your brand? Leverage current events and pop culture to have the best chance of going viral. Use ChatGPT to find out what’s hot.
“I want to create content that responds to current trends and popular culture to boost my brand relevance and viral potential on social media. Give me a list of current topics, trending events, or popular cultural phenomena that are getting that attention In addition, suggest ways I could creatively tie these trends into my brand’s messaging and content strategy, given that my business is [describe your business]. The goal is to identify opportunities for my brand to engage with these trends in a way that feels authentic and maximizes our visibility on social media platforms.”
Create stunning graphics
For eye-catching content online, create stunning graphics and images. If you pay for ChatGPT, you will have access to DALL-E right there in the chat. Here you can request graphics that can accompany your hooks and content. Get ChatGPT to suggest graphic ideas and prompt you to bring them to life. Graphics should be visually striking, set to grab the attention of your ideal customer.
“I try to enhance my social media content with visually appealing graphics that will grab the attention of my ideal customer, who is [describe your ideal client]. You can suggest ideas for eye-catching graphics that align with my brand, [describe your company], and the type of content I create? These ideas should be innovative and attention-grabbing, suitable for generating engagement on social media. Plus, give me specific prompts I can use with DALL-E to bring these visual concepts to life, ensuring they resonate with my audience and stand out online.”
Create compelling captions
A picture paints a thousand words, but a caption can get a thousand shares. And stocks are what you want. Get the help of ChatGPT to create amazing subtitles. Tell him your audience’s biggest fears and deepest desires and ask for the one-liners that will hit the mark perfectly. Grab attention, create intrigue and create an information vacuum that means they won’t stop reading. Ask for multiple options and choose your favorite.
“My audience’s biggest fears are [describe your audience’s biggest fears] and their deepest desires are [describe your audience’s deepest desires]. Based on this understanding, can you create a series of compelling captions for my social media posts? These subheadings should grab attention, create intrigue, and create a vacuum of information that encourages continued reading and sharing. I look for captions that resonate deeply with my audience’s emotions and motivations, increasing engagement and shares. You provide multiple options so I can choose the ones that best align with my content and brand voice.”
Incorporate storytelling techniques
You’ve nailed the shortest content, now push your prompts to tell a story by creating additional content for those who want to learn more. Engage and connect with your dream customers by leveraging narratives authentic to your ethos and message. Combine your story with theirs to find common ground that can build trust, loyalty, and a reason to share. Connect through stories that will repeat for days.
“I try to drive engagement on social media through the power of storytelling. My brand ethos revolves around [describe your brand’s ethos], and I want to create narratives that resonate with my audience’s experiences and values. Can you develop three different story options that combine my brand journey with that of my audience? Every story should create a connection based on shared values, encourage trust, and be compelling enough to keep someone engaged or encourage sharing. They should be authentic, relevant and aligned with my brand tone [describe the tone and style of your brand]. The goal is to have a variety of narrative options that can be adapted to different content formats.”
Clear and compelling calls to action
As your content goes viral and makes you famous, it should be clear what you want someone to do. Do they need to sign up for a trial, click to get something back, or take some other action to enjoy more of what you have? Inspire action with clear and compelling calls to action that build on your efforts so far.
“Now that my content has the potential to go viral, I need to create clear and compelling calls to action (CTAs) to guide my audience on what to do next. My goals are [state your specific goals, like increasing sign-ups, driving traffic to a website, etc.]. Can you suggest three different CTAs that are compelling and align with these goals? Each CTA should be simple yet persuasive, encouraging the audience to take that specific action. CTAs should leverage the viral nature of the content and be designed to convert audience interest into tangible results for my brand.”
Analyze and improve your performance
If you’ve tried all of the above, you’ll be well on your way to getting attention for your content. Now is when you measure your efforts. Ask ChatGPT to evaluate metrics and optimize your strategy. Going viral on social media is no accident. Viral content creators follow patterns and frameworks and gut instincts that have been honed over many years and thousands of posts.
“With various content strategies in place, it’s time to analyze and refine. I’m looking at metrics from my recent social media campaigns and need to understand their impact. Could you identify three key performance indicators that are important to measure of success? [insert specific metrics you have, such as likes, comments, shares, click-through rates, conversions, etc.]. Based on the data from these measurements [provide any specific data or insights you’ve gathered]What targeted strategies should I implement to improve my content and maximize its potential?”
ChatGPT is asking to go viral on social media
Leverage ChatGPT to create viral content on social media platforms, driving engagement and growing your business. Understand your target audience to speak their language, then find trending topics to spark great ideas. Create graphics that can’t just be scrolled past and create compelling captions that hit the mark with their world. Incorporate storytelling techniques, clarify calls to action, and then measure each metric to replicate your best work. Make going viral your thing by following these guidelines and sharing your message.